In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Donna Williams, an out lesbian entrepreneur and co-founder of LibertiPix.
LibertiPix is a new online stock photography site that is authentically LGBTQ from A to Z. Co-founder Donna Williams has years of experience in the marketing media industry. In that role, she became frustrated with the limited selection of stock images and videos represent, or trying to represent the LGBTQ community.
She discusses some of the negative stereotyping as well as images that clearly misrepresent completely. She cited an example of what clearly was a mother and daughter yet it was categorized as a “lesbian couple”. Having worked in the marketing industry for years she knows firsthand that there is a need and demand for images and videos that authentically represent the LGBTQ community. This lack and need sparked Donna along with her wife as co-founders to launch LiberiPix.
On LibertiPix, all photographers, videographers, and models identify as LGBTQ. The startup has a small yet strong base of photographers and videographers in the UK and seeking others from around the world to join and submit images and short videos. LibertiPix is offering an unusual 50% commission share.
Do you know an LGBTQ photographer? Tag them in the comments below or share this video on social media and tag them.
LibertiPix is seeking images that move beyond the stereotypical to breathe authenticity into LGBTQ marketing. Currently, site customers pay for each image however they are making site enhancements to offer a subscription model in early 2021.
Join LibrtiPix today. Fing great images to freshen your marketing campaigns.
In my usual conversational approach, we interject lessons for entrepreneurs with stories of our own startup journey.
Connect with Donna on OutBüro at: https://outburo.com/profile/donnal/
Join me and Donna on OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, allies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com
Would you like to be featured like this? Contact the host Dennis Velco. https://outburo.com/profile/dennisvelco/