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Influencer Marketing Leader, Captiv8, Aims to Help Diversify Industry by Launching DEI Initiatives Including Grant Which Offers Pro-Bono Services to BIPOC and LGBTQIA+ Small Businesses

SAN FRANCISCO, Sept. 30, 2021 /PRNewswire/ — Today, leading influencer marketing company, Captiv8, is announcing its public pledge to help Cr8 Change through programs such as a grant for minority-owned SMBs as well as mindful product updates with the goal of taking concrete, small steps to help lead greater DEI momentum and progress within the influencer marketing industry.

Influence Change Grant: applications are now open for Captiv8’s inaugural Influence Change Grant, which is designed to be a twice-yearly SaaS grant to support BIPOC and LGBTQIA+ owned small- to mid-sized businesses who are positively impacting their communities. Those selected will be provided free access to Captiv8’s SaaS influencer marketing platform, including discovery, workflow, intelligence, insights and measurement capabilities, as well as dedicated hours for strategic consulting with a team of in-house experts. In order to qualify, applicants must also meet the following criteria: be located in the United States, be non-for-profit or be a for-profit business with less than $10 million in annual revenue. The first deadline to submit is October 29, 2021, with the first recipients to be announced in December of this year. Captiv8 is currently dedicating over a half of a million dollars of value to this program to help support 10 companies in 2022.

Mindful Product Mapping: Captiv8 is also building features directly into its platform to encourage creator representation through expanded gender, ethnicity, and sexual orientation identification options. This will allow creators to self-identify in the most representative manner, and allow brands to partner with creators to diversify initiatives.

“The last few years have made it apparent that there is a need now more than ever for a culturally diverse and representative landscape in the influencer marketing industry. We know this change cannot happen overnight, but we want to make sure we’re dedicating ourselves to taking the right steps to ensure we’re making a positive impact for both creators, and the brands we work with,” said Krishna Subramanian, CEO, Captiv8. “Ultimately, we know that small steps lead to significant progress over time. As a minority-owned company ourselves, we have built our own foundation upon the diverse backgrounds, ethnicities, genders and excellence of our employees, and we want to help lay a similar, inclusive, foundation in others.”

Captiv8, itself, is a minority-owned company, with nearly 70 percent of the team identifying as BIPOC. Diversity extends to the highest levels, with 1 in 2 of its leadership team also identifying as BIPOC.

Those interested in learning more or applying for the Influence Change grant can visit here.

About Captiv8:
Captiv8 is a full service influencer marketing solution that redefines end-to-end, inspiring you to think bigger, enabling you to plan smarter and empowering you to execute better. Through our intuitive workflow, brands can uncover actionable insights on trends, discover and vet influencers, seamlessly activate campaigns at scale, amplify branded content across the digital ecosystem, and prove business impact through our measurement dashboard. Our platform gives you the tools you need to build relationships and effective content, while our teams lend experiences and strategic services to steer you clear of common influencer marketing pitfalls.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/influencer-marketing-leader-captiv8-aims-to-help-diversify-industry-by-launching-dei-initiatives-including-grant-which-offers-pro-bono-services-to-bipoc-and-lgbtqia-small-businesses-301388729.html

SOURCE Captiv8

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$2 Million in New Grants Aimed for LGBTQ+-owned and Ally Restaurants

National LGBT Chamber of Commerce Teams Up with Grubhub To Offer String-Free Funds for Struggling Restaurants Impacted by Covid

WASHINGTON and CHICAGO, Sept. 22, 2021 /PRNewswire/ — America’s vulnerable LGBTQ+-owned restaurants and bars serving food will find a vital lifeline this fall stemming from the partnership formed by the National LGBT Chamber of Commerce (NGLCC) and Grubhub. These small business owners have been among hardest hit by Covid impact with loss of jobs and income over the past two years.

Grubhub, a leading U.S. food-ordering and delivery marketplace, and the National LGBT Chamber of Commerce (NGLCC), the business voice of the LGBTQ+ community and certifying body for LGBTQ+-owned businesses nationwide, have opened applications for their NGLCC/Grubhub Community Impact Grant Program. The grants are expected to range from $5,000 to $100,000.

“We often say at NGLCC that ‘If you can buy it, an LGBTQ+-owned business can supply it.’ That is especially true of the LGBTQ+-owned restaurants across America who kept our communities and first responders fed throughout the pandemic. We’re proud to partner with Grubhub in offering these grants to support these businesses throughout the nation. America’s 1.4 million LGBTQ+-owned business owners have shown incredible resilience during the COVID-19 pandemic, and now, in turn, we can help them recover stronger than ever,” said NGLCC Co-Founder and President Justin Nelson.

Throughout June, NGLCC was named the official partner of Grubhub’s Donate the Change program, which has raised tens of millions of dollars for organizations in need since launching in late 2018. The partnership welcomed Grubhub and Seamless diners to opt-in, round up their order total, and donate the difference, with the company matching eligible donations from Grubhub+ members. The proceeds raised will now be made available through NGLCC to support the LGBTQ+ community and LGBTQ+-owned restaurants.

“As the world starts to return to a new normal, we know many businesses are rebuilding and reopening, especially LGBTQ+-owned restaurants that are often the pillars of their communities,” said Kevin Kearns, senior vice president of restaurants at Grubhub. “We’re thrilled to partner with NGLCC and give back to the LGBTQ+ community – one that has shown incredible strength and support for those in need throughout the pandemic.”

Under the innovative grant program, the NGLCC has set a goal to allocate 30 percent of the funds to businesses owned by people of color and transgender/gender non-conforming individuals.

Restaurants wishing to apply for grants should visit www.nglcc.org/ghgrant

NGLCC and its partners will expertly evaluate applications after the October 12, 2021 closing date. Major grantees will be awarded onstage during the NGLCC Back To Business (B2B) Summit in Hollywood, Florida this November, as well as in local communities.

The NGLCC’s network of more than fifty Affiliate Chambers across America will help amplify this grant opportunity to support local restaurants. Those local chambers will also benefit from this initiative’s newly established “Affiliate Chamber Fund.” This fund will enable any establishment that receives a Community Impact Grant Program that is not currently a member of an NGLCC local affiliate chamber to have one year of membership paid. Additionally, many of NGLCC’s more than 300 corporate partners enhanced their Pride 2021 programming with food orders from Grubhub during their programming with Employee Resource Groups and community partners – a best practice expected to continue throughout future Pride celebrations.

For more information on the Community Impact Grant Program regarding restaurant eligibility requirements, timelines, how to apply, and more, please visit www.nglcc.org/ghgrant.

Contact: [email protected]

About NGLCC
The National LGBT Chamber of Commerce (NGLCC) is the business voice of the LGBT community and is the largest global advocacy organization specifically dedicated to expanding economic opportunities and advancements for LGBT people. NGLCC is the exclusive certification body for LGBT-owned businesses, known as Certified LGBT Business Enterprise® (Certified LGBTBE®) suppliers.
www.nglcc.org @nglcc

About Grubhub
Grubhub is part of Just Eat Takeaway.com (LSE: JET, AMS: TKWY, NASDAQ: GRUB), a leading global online food delivery marketplace. Dedicated to connecting more than 33 million diners with the food they love from their favorite local restaurants, Grubhub elevates food ordering through innovative restaurant technology, easy-to-use platforms and an improved delivery experience. Grubhub features more than 300,000 restaurant partners in over 4,000 U.S. cities.

SOURCE National LGBT Chamber of Commerce

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An Exit Strategy is a MUST have to Grow Your Business

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Stephen Crawford a Business Coach who focuses on the end game.  

Stephen Crawford throughout his career has been a teacher and/or coach in some manner. For the bulk of his career, he was a vocal coach helping his clients and students be pitch-perfect while performing and guiding their careers. He has owned two successful vocal studios and has clients who have gone on to reach prestigious positions.  

01:10 Stephen’s background in music and vocal coaching

07:00 How vocal coaching relates to business coaching/consulting

09:50 It’s all about mindset

10:50 Stephen provides an overview of how he works with small business owners

12:30 Stephen shares examples of what business owners have lost by not having an exit strategy when unexpected emergencies force them to close their business

15:00 Exit strategy for business growth

17:30 Document your processes – even if you are a baker, document recipes so all things are repeatable by others

19:00 Stephen shares information about the methods and their profit accelerator business survey that covers 40 areas of a business

22:50 Stephen provides a prioritized approach so that business owners can incrementally work on what is the most important and growth-oriented

25:30 In the past you may have hired a coach and didn’t get the actionable results desired. Stephen’s tools provide actionable prioritized reports and guidance.

29:00 Stephen assists professionals with their webinars, presentation, and public speaking game. We further discuss how business owners should leverage video and audio to promote their knowledge, products, and services in an informational way.

Stephen focuses on the end game of what the client is wanting to achieve and then works systematically with them to help them shift their mindset to remove the stumbling blocks that are holding them back. Stephen has taken his past and realized his skills, knowledge, passion, and expertise can help small businesses. He launched Infinite Symmetry Business Strategies as an independent small business consulting agency under a national Business Services company that provides a researched methodology to structure his consulting practice with tools and resources.    

One of those tools is a comprehensive business survey that helps Stephen and the business owner uncover underdeveloped or missing core business structures, processes, marketing channels, and key business documents. There are over 40 areas of insights in this survey and its personalized report. From completing it, along with the businesses owners’ stated goals, Stephen can then make prioritized recommendations.   

In our conversation, Stephen provided an example of how a business owner due to a family unexpected health issue had to sell her business. She was not prepared and basically had to walk away from all her years of working to build and sustain it. Had she previously worked with Stephen, gotten prepared with the legal documents, documented business processes, a growth plan, a solid marketing plan, insurances, clear accounting, and an exit strategy, she would have been in a much better place financially and emotionally.  

Having a business exit strategy is not just a single document. Think of it as an athlete whose goal is to compete in the Olympics.  Writing on a piece of paper, “I want to compete in the Olympics” is great. But it won’t get you there. An effective business exit strategy relies on all the areas of the business to be strong, documented thoroughly, and in place right now.  Waiting until you need or want to exit is likely too late.

Do you think you are leaving your business to your child/ren?  Have they worked in the business long enough to know how it fully operates? A great exercise would be to have them assist in the forming of the exit strategy. As they assist in process documentation and all the other aspects they’ll gain a fuller knowledge and understanding along with being able to contribute to some of the decision makings.  Having an exit strategy also prepares a business to raise capital from investors or secure a good business loan.    

www.infinitesymmetrybusinessstrategies.com 

www.infinitesymmetrysymmetrycoaching.com  

You owe it to yourself to have your business as strong and ready as it can be.  Reach out to Stephen today to set up an initial conversation.  

To connect with Stephen you can find him on OutBüro here. https://outburo.com/profile/stephengetsmorecash4u/  Join us on OutBüro, the LGBTQ professional and entrepreneur online networking community for gay, lesbian, bisexual, transgender, queer, allies, and our employers who support LGBTQ welcoming workplace equality-focused benefits, policies, and business practices.  https://www.OutBuro.com  

Would you like to be featured like this? Contact the host Dennis Velco.  https://outburo.com/recommend-a-guest/

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Chris Rollins: A Coach for LGBTQ+ HR, People, and Culture Professionals

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Chris Rollins who is a coach for HR, people, and culture professionals.

Chris Rollins is a Leadership and Executive Coach for HR, People, and Culture Leaders, especially in the LGBTQ+ community, yet not exclusively. He does this work to deepen the commitment to his purpose: to hold safe space so that people have the courage to find and live their truth. His purpose-driven approach to coaching helps his clients connect more powerfully with who they are, what they want, and the courage to bring it to life.

Prior to working as an independent coach, he spent a decade climbing up the leadership ranks in corporate America. He started in an entry-level sales role and spent almost 8 years in various individual and leadership roles driving revenue in new business and account management. During that time, he made the largest impact coaching and mentoring people around him and building strong teams. And that’s what he loved the most.

This led him to a career pivot out of sales into organizational development to scale his impact on people and culture internally. Most recently, he was the SVP of Organizational Development for a 150 person company. As part of the executive leadership team, he was a trusted thought partner to the CEO and was leading high impact company-wide initiatives.

To connect with Chris find him on OutBüro here. https://outburo.com/profile/chrisrollins/

Join me and Chris on OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, allies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com

Would you like to be featured like this? Contact the host Dennis Velco. https://outburo.com/profile/dennisvelco/

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Martin Kmiecik & Diversity Pride: Workplace Inclusion Strategy & Training

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Martin Kmiecik, an out gay entrepreneur, discusses Diversity Pride.

The startup is focused on diversity, inclusion, and belonging strategy consulting and training. Based in London, United Kingdom, Diversity Pride has a network of diversity consultants ready to work with clients around the world who are ready to embrace diversity at its core and reap all the organizational benefits of being a welcoming work culture for all. Diversity Pride not only has a keen focus on the gay, lesbian, bisexual, transgender, and queer (LGBTQ) employee narrative, yet encompasses the full spectrum of diversity. Employers who focus on workplace equality win in so many ways including better financial performance. As needed and desired, through their network they can offer direct trained exposure experiences with professionals who represent all diversity identities providing a personal and authentic voice.

Martin Kmiecik Diversity Pride Workplace Inclusion Strategy & Training Out Gay business owner lgbtq entrepreneur lgbt professional outburo equality
  • 00:30 Introduction to Diversity Pride
  • 03:00 What sets Diversity Pride apart?
  • 07:00 What has been the impact and changes due to the global health crisis (COVID 2020)?
  • 09:30 How do you leverage competitive intelligence to differentiate, adapt, improve, and deliver?
  • 13:00 “Competitors” can be great mentors. What have you learned?
  • 16:45 Martin provides an example of how to format hashtags to be diversity inclusive – note that many platforms limit hashtag formatting, and once a hashtag is created and followed, a marketer must still leverage it, and choose to create a new inclusive one.
  • 22:00 More thoughts from Matin on limitations in technology regarding diversity and inclusion. He discusses recruiting and specifically the growth of artificial intelligence in reviewing resumes/CVs

Connect with Martin on OutBüro at https://www.outburo.com/profile/marti…

Join Martin on OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, a.lies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com

Would you like to be featured like this? Contact the host Dennis Velco. https://www.outburo.com/profile/denni…

Ben Finzel: Public Relations Leader With a Focus on the Environment

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Ben Finzel, founder of RENEW PR.

Ben Finzel, is not a typical business startup entrepreneur. He launched RENEW PR, a public relations firm that primarily focuses on #renewable energy, sustainability, environmental, and LGBTQ topics. He is an out gay business owner (LGBTQ entrepreneur) with over two decades of top PR agency experience in Washington, DC. With experience at prestigious firms such as Edelman, FleishmanHillard, and others.

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  • 00:50 Personal background – the beginning of a gay entrepreneur
  • 05:00 Development of critical thinks core
  • 05:30 Begining at Edelman
  • 8:45 Changes in pitching to journalists/reporters
  • 11:00 Delving into launching ReNew PR – transitioning from being an employee to an entrepreneur
  • 13:00 A short clear explanation of your business is key
  • 13:50 A benefit of starting a business after a long a rich career is the professional network of past coworkers, clients, and industry contacts.
  • 15:00 He clarifies ReNew PR’s scope is both specific and broad – energy efficiency, renewable energy, sustainability, climate change, clean transportation, natural resources, air/water/land use all broadly. A great client would be one who offers sustainable products, say that reuses, reduces, or upcycles as one example.
  • 17:45 Honest discussion of transition into being an entrepreneur, the assumptions and adapting
  • 19:20 As a business own leveraging technology tool to make the dreaded yet necessary tasks easier such as invoicing.
  • 20:20 Shifting from big PR agencies to own small business, created new realizations, new opportunities, and new partnerships
  • 21:15 It is not pie. There is enough for everyone.
  • 24:00 Focus and differentiate your business. ReNew PR is a certified LGBTQ Owned Business by the National Gay and Lesbian Chamber of Commerce (NGLCC)
  • 25:30 Formation of the Change Agencies a network of multicultural owned agencies
  • 27:00 Networking with other LGBTQ communications PR professionals in Washington DC

Connect with Ben Finzel on OutBüro at https://www.outburo.com/profile/benfinzel/

Join Ben on OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, a.lies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com

Would you like to be featured like this? Contact the host Dennis Velco. https://www.outburo.com/profile/dennisvelco/

LGBTQ Entrepreneurs Are You Happy - OutBuro - LGBT Business Owners Gay Lesbian Queer Professional Online Community

LGBTQ Entrepreneurs – Are You Happy

Being an entrepreneur is challenging. The LGBTQ entrepreneur can face additional challenges that our couterparts likely won’t face such as biased limitations to captial funding to launch or grow your business, access to business mentors, hurdles to reach revenue growth due to biases, lack of strong suplier diversity practices, and so much more. This can lead to gay, lesbian, bisexual, transgender, and queer business owner to still in today’s time hide their true self causing yet other stresses.

Happiness is important. There are some LGBTQ entrepreneurs who have sacrificed their health, sanity, happiness, life balance, and personal relationships in pursuit of success. Like all professionals, LGBTQ entrepreneurs who are authentically happy, are those who have found a way to balance all of the various facets of their life.

Happiness matters, more than you might realize. It’s important to your physical and mental health and in your resiliency in the face of challenges and crises. Additionally, your happiness is important to the happiness of those close to you, the community at large, and the success of your business.

Are You Happy?

  • Do you feel you are working on supporting your big “why” that sparked your passion that sparked the idea of your startup in the beginning?
  • Do you feel you have quality time with your life-partner, family, and friends?
  • Are you taking the time to focus on your physical health – taking care of yourself?
  • Are you “out” in your professional life?

Would You Change?

It is often said that no one on their death bed wishes they spent more time at the office, more time marketing and pursuing customers or more time perfecting the fundraising pitch deck. Most say they wish they spent more time being present physically and mentally with those they care about.

Take a moment, now or schedule it. Take a walk and really think about this. Are you happy in all facets of your full life and if not why?

What small changes can you make to work on that? We’d love for you to comment and begin a discussion of the struggles, opportunities, strategies, and success – in happiness you have encountered. Are you putting on your busy calendar time for yourself and time with others? If not, give yourself permission to just do it.

As we are going through the COVID-19 it has added a whole other level of stresses. Things to consider putting on our calender as you can while still being safe:

  • Once a month catch up call with a long distant relative or friend.
  • Weekly or bi-weekly special date night with your life-partner – doing something that makes the day or evening special quality time to stay deeply connected. Share some ideas in the comments.
  • Do you have kids? Consider a board game night or other unplugged activities that allow interaction, discussion, and fun. What other ideas do you have?
  • Consider some alone time too – maybe that is walking around your neighborhood or parks. While walking listen to the birds and crickets, relaxing music, or even podcasts on topics you enjoy. Maybe your alone time is starting or rekindling a meditation practice. What activities work for you that you could recommend to others?
  • Are you involved in any local charities? If not, consider volunteering a few hours a month.
  • Get and stay fit. Exercising releases happy mood endorphins. With COVID-19 you might be stuck in-home workouts, but luckily there are tons of free instructional videos on YouTube with both male and female instructors.
  • Due to COVID-19 are you in or near financial ruin? Have you considered bankruptcy? How are you dealing with that?
  • If not out as a business owner, would you like to talk to others and to get their stories and support?

What resources would you recommend to others? What has been working well for you? What areas would you like to find support in?

Please share those in the comments.

Consider joining the private Out:Startups group here on OutBüro to connect with other business owners, share ideas, methods, and all tactics in a safe space where you can be yourself.

Massachusetts LGBT Chamber of Commerce Launches Supporting Entrepreneurs

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The Massachusetts LGBT Chamber of Commerce, based in Boston. will be become an entrepreneur resource for all gay, lesbian, bisexual, transgender and queer business owners in the state. The goal of the new LGBT Chamber of Commerce is ‘to create an inclusive economic growth environment by promoting opportunities among LGBT-owned and allied businesses, corporations and professionals. The Massachusetts governor Charlie Baker and regional mayor Alex Morse

attended the opening along with local LGBT community leaders, community allies and of course business owners interested in learning more and looking to get involved. Officially it opened its doors on September 24th with a kick-off party hosted The Federal Reserve Bank of Boston. It is located at 50 Milk Street, 15th Floor, Boston, MA 02109.

Revenue Generation is Key Focus

Grace Moreno, Executive Director of the Massachusetts LGBT Chamber of Commerce, stated,”The chamber’s mandate ‘is putting more revenue in the pockets of LGBT-owned businesses.”

As an advocate and link, the Massachusetts LGBT Chamber of Commerce seeks to promote economic growth and viability for LGBT-owned and allied businesses, corporations, and professionals throughout the Commonwealth. We do this through advocacy, educational, and collaborative efforts, such as:

Jim Heppelmann, president and CEO of PTC Inc. a technology software firm based in Boston, said that ”Becoming a founding member of the Massachusetts LGBT Chamber was ‘an easy decision. Diversity and inclusion are essential to any organization’s creativity, growth, and success, and we recognize their role in helping to drive the innovative and nurturing spirit that makes us not only a great place to work but also a company people can feel proud of doing business with.”

Progressing Forward

LGBTI representation is currently a hot topic for the people of Massachusetts in the lead up the US midterm elections on November 6.

Among the questions on the ballots, voters will be asked whether they want to keep or repeal a law protecting transgender people in the state.

This is in reference to Senate Bill 2407 from 2016, which is designed to prohibit discrimination of people in public areas regardless of their gender identity. Groups advocating repealing the law have released transphobic political ads which are being broadcast in Massachusetts, which suggests that sexual predators will take advantage of laws which are designed to protect the trans community.


Massachusetts LGBT Chamber of Commerce

Phone
857.529.8010

Email
[email protected]

Address
50 Milk Street, 15th Floor, Boston, MA 02109

Twitter
@MALGBTCC

Facebook
https://www.facebook.com/malgbtcc/


Have an LGBT Business news tip? Want to share your story? Email me Email us.

Check out this article titled “LGBT Business and Non-Profit Leaders: Create Buzz and SEO Love

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10 Tips for LGBT Startup Entrepreneurs - OutBuro LGBT Employer Reviews Rating Gay Professional Network Lesbian Business Networking GLBT Diveristy Company Queer Bisexual Transgender

10 Tips for LGBT Startup Entrepreneurs

An increasing number of lesbian, gay, bisexual, transgender and queer professionals are exploring the potential of starting their own company to become an LGBT entrepreneur. It sounds like an ideal job to work for yourself, to have no ceiling on your income potential, set your own daily schedule and do something you are passionate about and really believe in. And who knows. From being a dog groomer to dreams of becoming the next billion-dollar tech startup. The possibilities are almost limitless.

However, the harsh reality is, being self-employed can quickly become a burden and headache if not tackled in the right way. 20% of small businesses fail in their first year, 30% of small business fail in their second year, and 50% of small businesses fail after five years in business. Finally, 30% of small business owners fail in their 10th year in business. Such statistics are scary, but it reinforces the importance of knowing the key principles of entrepreneurship before setting off on an expensive venture.

1. Passion Drives

When looking at all the of hard work, long hours and financial commitment being passionate about what the business, industry, and clients can go a long way to sustain you during the startup and down times. Check out our article titled “Want to be an LGBT Entrepreneur? How to Start Business

2. Research It

No matter how much passion you have for something you also need to be somewhat convenienced that there is a market for your business. Check out our article titled ““>Market Research for LGBT Business Startups for a bit more information.

3. Support

Hopefully, you have the family, a life partner, and friends who believe in your vision and support you in any way they can. If not already consider joining your local LGBT Chamber of Commerce in your area. It’s a great way to not only stir business opportunities but also to network with peers for business coaching success support. Consider finding a mentor in that group or via OutBüro to be a business coach mentor either overall or within a particular area such as marketing or finance. As a small startup, you may be very knowledgeable about what you do, but as a business owner starting out you have to wear many hats and do it all or pay for it to be done. Getting coaching guidance can help you be effective and cut valuable dollars from hiring others. If you have success and talent to share with a startup entrepreneur you may also consider being a mentor to someone else and help grow the LGBT business community.

4. You have a Life – Hopefully

Launching and growing a business can be mentally and physically draining, in addition, to financially which all can add a huge amount of stress to your life. You have to take care of yourself first, your family, love and social relationships. Schedule time for the gym or other physical activities and outings with those that love and support you. If needed actually schedule this time so that your calendar app automatically reminds you of these important activities. This will aid in maintaining a balanced life and so can give your business all your energy when it’s time to focus on that. Ensure the business doesn’t 120% consume you.

5. Start Local/Small

Every business has to start small. Even Facebook and LinkedIn had small beginnings. Check out our article titled “The LGBT Entrepreneur10 Steps to the Perfect Business Plan”. Every business no matter the industry needs to prove there is an existing market. To get a good idea of your market review our article titled “Market Research for LGBT Business Startups”.

6. Cash Flow

Entrepreneurs have varying definitions of what this means, but at its core, cash flow is the most important factor in your early business’ success or failure. Without a positive cash flow, even the best business ideas will be bankrupt.

7. Lean and Mean

It’s easy to churn through cash in the business start-up stage when new entrepreneurs put their valuable early limited funds toward things like a cool downtown office space and provide employee perks that make working in the office seem like a trip to Dave and Busters.

It’s important to keep overhead low, especially during the startup phase. Keep a lean team and don’t sign up for unnecessary ongoing expenses. There are many ways to raise business capital. For ideas take a look at our article titled “How to Raise Money for Your LGBT Owned Business”. Check out our resource article titled “LGBT Entrepreneur Startup Venture Capital Funding” for a listing of venture capital who are LGBT themselves and/or open to business owners just like you.

8. Simple and Focused

So many entrepreneurs get exuberant about investing in trademarks, patents, complicated legal agreements, and company structures. However, these can drain your funds and time when you may be better off focusing on building your product or service, creating brand recognition in the most cost-effective manner you can, and an initial customer/client base.

9. Minimum and Grow

Craw, walk and then run is a great way to consider launching your business. In business, this is also termed as the minimum viable product (MVP), which is a product/service with just enough features/services to gain early customers and provide them with the value they appreciate and that you can do well. During this time is where you’ll acquire valuable feedback from the clients/customers/users to hone and grow your product/service.

10. Just Enough Talent

As an entrepreneur, you have to do so many jobs. It’s tempting to add staff, but really consider what a minimum viable team looks like before investing in employees. Check out our articles titled “LGBT Entrepreneurs Hiring Your First Employee”, and “How to Build a Great Team in Your LGBT Owned Business”.

We hope you found this and the related articles helpful. Do you have other tips? Please comment below. Join an OutBüro to discuss topics of related business ownership with your peers. If you don’t see a group you’d like, start it or use the Support | Contact Us form to request a new group be created. You may further use your OutBüro profile to post blog articles about your business or industry and content for all LGBT professionals and entrepreneurs to learn from. It is your community. Become an active part of it today.

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OutBuro - Beneficial or Lame - LGBT Business Page Reappears on SBA Site - Employer Ratings Review Directory GLBT Gay Networking Lesbian Bisexual Transgender Community

Beneficial or Lame? LGBT Business Page Reappears on SBA Site

The United States has an estimated 1.4 million LGBT owned companies. This number, however, is very hard to determine because still, so many professionals fear publicly being out. The United States Small Business Administration’s (SBA) came under fire shortly after the Trump inauguration (Jan 2017) for removing pages focused on content for LGBT entrepreneur business owner community. The gay, lesbian, bisexual, transgender and queer community face obstacles in the form of prejudice and exclusion. This bias has real business implications as limited access to capital to launch or grow their business, lack of mentors in many fields of business as most start-ups need along with other resources generally taken for granted.

LGBT business owners contribute over $1.7 trillion to the U.S. economy. LGBT business owners are innovators, job creators, taxpayers, and providers of essential services in the communities they serve.

Reps. Clarke and Velazquez, both from New York, who serve on the House Committee on Small Business, wrote a letter to SBA Administrator Linda McMahon soon after their disappearance inquiring about the reason for their removal from the SBA site. In August 2017 SBA officials promised the committee members the agency’s site was under construction “with strategies to launch the pages with a focus on LGBT business owners in the not too distant future,” reported Representatives Velazquez and Clarke.

Roma Daravi, the SBA’s acting press secretary, said: “SBA is an inclusive agency, proud to support all small businesses including the LGBT community.”

Terry Sutherland, the SBA’s media office manager, said “As you’d expect with any new government coming into office, government sites go through a review and reconstruction. the national as more policies have been developed the sites will soon be populated with much more info.”SBA - LGBT Business Onwer Page Added May 17 2018 - OutBuro - Employer Reviews Rating Gay Networking Professional Lesbian Entrepreneur Bisexual Transgender Queer Network Community

Beneficial or Lame?

So now a full year and a half after the removal of the SBA LGBT Small Business Page, the site due to Reps. Clarke and Velazquez pressure is back up. It took 17 months to create their page.  When the page appears to have taken a mere 17 minutes to type and post at most. This basic and scant content didn’t require a “strategy” to develop. That is clear.

Of the 77 LGBT Chambers of Commerce & Business Alliances Supporting Entrepreneurs OutBüro is aware of in the United States, the SBA site lists that it has a partnership with 6. That’s roughly 7.5% of the easily found known and in active LGBT Chambers of Commerce organizations in the United States.

Maybe the SBA in hast to put anything out they just slapped this together in 17 minutes. They could have taken another 2 minutes to put a sentence staying this is a growing list and ask the public to submit additional resources. Something. Anything to make this not come across as pathetic.  They simply provide an email for more information – ([email protected]).

Take Charge

We cannot wait or rely on the SBA to provide our community with the resources it needs. You can join the OutBüro community for free and begin leveraging the business and professional oriented content to build your knowledge and spark ideas.

Leverage the growing OutBüro community to network with other professionals and entrepreneurs. Add your company/organization to the Company Rating system as an additional internet business citation (SEO). Invite your employees to rate your business.

Use the OutBüro Job Portal to advertise your jobs to attract quality LGBT candidates.

We also need people just like you to share your professional and entrepreneur knowledge with the community. As a Premium member, you may submit articles as an author that become part of the OutBüro blog. You may promote your business/organization products and service as well as provide industry knowledge setting you apart as an authority.

Let’s Lead

Here at OutBüro w,e are actively compiling resource listings for LGBT entrepreneurs, professionals and students. Yes, it’s intensive work. When reviewing them if you find any information that needs correction or are aware of a resource not listed, please use the Contact Us form found under the Support menu and just drop us a quick message with a link to the company/organization main website or primary social media account.

In the works:

Are you aware of any company/organization that fits those categories or other suggestions? Please use the Contact Us form found under the Support menu and just drop us a quick message. We’d love to consider your ideas and contribution.

Note that we’re striving to provide global information. So anywhere in the world, you are and/or aware of please help build the resource lists by contacting us.