Internal certification programs make career development meaningful and measurable
NEW YORK–(BUSINESS WIRE)–#Questionmark–As high numbers of workers look set to change jobs as part of the “great resignation”, employers are upping the ante on staff retention by seeking ways to improve the “employee experience”.
Questionmark, the online assessment provider, is urging managers to put career development at the heart of that employee experience in 2022 — or risk losing staff.
In a bid to retain the best talent, employers have been focusing on making changes to the workplace environment and improving relationships between team members and managers. Yet a new survey of American workers reveals that career development remains the most important retention factor. Nearly two thirds (64 percent) say they would leave their job in 2022, citing a lack of growth, training, and development opportunities.1
Neil McGough, General Manager of Questionmark, said: “A company’s culture plays a pivotal role in employee retention. There is a view that the only way employers can stave off the threat of the ‘great resignation’ is to look with fresh eyes at the ‘employee experience’. Yet workers remain consistent that their number one demand is career development. It is essential that employers re-invest in their teams and find a way to increase a sense of career development across their organizations.”
Career development works best when it is meaningful and measurable. By issuing internal certificates and digital badges, underpinned by robust assessment or skills development, employers can help team members mark and recognize their progress.
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