LGBT Business Owner

EverGlade Consulting Receives Certification as LGBT Business Enterprise

October 27, 2021 (updated October 27, 2021) Published by Cision

WASHINGTON, Oct. 25, 2021 /PRNewswire/ — Supplier diversity is the cornerstone to a new era of diversity, equity, and inclusion in today’s evolving business ecosystem. EverGlade Consulting is excited to announce that it has been approved as a Certified LGBT Business Enterprise^® with the National LGBT Chamber of Commerce (NGLCC) Supplier Diversity Initiative.

Visibility and representation have been shown to be marked characteristics that foster more inclusivity and advance equitable agendas within businesses, organizations, and even governmental entities. As part of this effort, EverGlade Consulting became part of this certification program in the hopes to promote more transparency and visibility within the professional services industry.

“EverGlade Consulting is excited to add this NGLCC certification to its credentials and looks forward to being a proud example of economic opportunity and advancement for other LGBT+ owned businesses,” explained Chairman and President Jerry Jia-Sobota.

“When I started my career in government contracting two decades ago, being out was much more difficult,” explained Eric Jia-Sobota, National Leader of EverGlade’s Consulting Practice. “It was important then and even more important now to be visible as business leader and owner, especially in a field that is not especially known for LGBT businesses,” he concluded.

About EverGlade Consulting

EverGlade Consulting is a Washington, DC based consulting firm that helps clients navigate the federal landscape. We are inspired by technology-driven companies whose focus is to secure non-dilutive funding through the federal government. We offer services ranging from proposal support through the implementation of systems to comply with federal regulations at agencies including BARDA, the DOD, HHS, NIAID, and DTRA.

For additional information about EverGlade Consulting, visit:

https://www.EverGlade.com

About NGLCC

The National LGBT Chamber of Commerce is the business voice of the LGBT community and the largest global not-for-profit advocacy organization specifically dedicated to expanding economic opportunities and advancements for LGBT people. NGLCC is the exclusive certification body for LGBT-owned businesses. www.nglcc.org

Media Contact: Eric Jia-Sobota, info@everglade.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/everglade-consulting-receives-certification-as-lgbt-business-enterprise-301407413.html

SOURCE EverGlade Consulting

ENSPIRA Earns Certification as LGBT Business Enterprise® from National LGBT Chamber of Commerce

June 24, 2021 (updated August 9, 2021) Published by Cision

LOS ANGELES, June 23, 2021 /PRNewswire/ — Enspira, an innovative human resources (HR) consultancy and technology firm, today announced receiving certification as a Lesbian, Gay, Bisexual, Transgender (LGBT) Business Enterprise^® (Certified LGBTBE^®) through the National LGBT Chamber of Commerce (NGLCC) Supplier Diversity Initiative. The NGLCC is the business voice of the LGBT community and serves as the nation’s exclusive certifying body for LGBT-owned and operated businesses.

Kurt Landon, Founder & CEO, Enspira (PRNewsfoto/Enspira)

“As a member of the LGBTQ community and Founder and CEO of Enspira, I am proud to see our firm become a Certified LGBTBE through the NGLCC, the largest LGBT economic advocacy and business development organization in the world,” saidKurt Landon. “I have spent much of my career advocating for marginalized communities, and at Enspira, we are committed to making lasting change and work every day with our clients to instill diversity, equity, inclusion and belonging (DEIB) in all aspects of the workplace. Whether providing guidance on DEIB or assisting organizations with their talent and culture needs, as a certified LGBTBE, Enspira is here to help.”

Companies and organizations can engage Enspira for DEIB and other custom HR solutions. With the LGBTBE certification, Enspira can also be the consultancy of choice to help them meet their growing supplier diversity goals and requirements. Over one-third of Fortune 500 companies recognize this certification and partner with NGLCC to create fully LGBT-inclusive supply chains. Enspira brings deep expertise and commitment to DEIB and can serve for-profit and nonprofit organizations of all sizes and industries.

“We are so pleased to welcome Enspira to the ever-expanding network of NGLCC Certified LGBT Business Enterprises and the hundreds of corporations and government agencies eager to put them to work,” said NGLCC Co-Founder and President Justin Nelson and Co-Founder and CEO Chance Mitchell. “According to NGLCC’s groundbreaking America’s LGBT Economy report, America’s estimated 1.4 million LGBT business owners, many of them NGLCC certified, add over $1.7 trillion to the GDP and create tens of thousands of new jobs. We are proud to count Enspira among those who prove every day that LGBT businesses are the future of the American economy.”

About NGLCC
The National LGBT Chamber of Commerce is the business voice of the LGBT community and the largest global not-for-profit advocacy organization specifically dedicated to expanding economic opportunities and advancements for LGBT people. NGLCC is the exclusive certification body for LGBT-owned businesses. www.nglcc.org

NGLCC Media Contact
Press@nglcc.org
202.234.9181

About Enspira:
Enspira started with the simple philosophy in mind: deliver fit-for-purpose, client-focused HR solutions that help people be inspired, grow and thrive, so their organization does too. Founded in 2018 by Kurt Landon, Enspira is an innovative and LGBTQ-owned HR consultancy and technology firm headquartered in Southern California, helping clients with their people needs and consistently delivering the most practical and pragmatic ways to implement them within their organizations. Through the combination of its Startup Studio and Innovation Lab, Consulting Services and Technology Solutions business units, Enspira’s winning team of HR experts collectively bring hundreds of years of diverse, cross-industry and global experience. Learn more at enspirahr.com and follow @enspirahr.

SOURCE Enspira

CONTACT: Diana Campau, Enspira Media Relations, Phone:805-340-4264, Email: media@enspirahr.com

OutBuro Tyler DeSouza enFemme gay entrepreneur out lgbt business owner cross-dress transgender fashion designer professional community online

Tyler DeSouza: Fashion Pioneer for the Transgender and Cross-Dressing Community

December 23, 2020 (updated August 9, 2021) Published by Dennis Velco

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Tyler DeSouza, CEO of enFemme.

Tyler is an out sexually fluid entrepreneur who grew up with his mother being a stylist for crossdressers. The business started in their living room over 25 years ago when his mother started helping predominately heterosexual Men fulfill their desire to dress as a female.

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OutBuro Tyler DeSouza enFemme gay entrepreneur out lgbt business owner cross-dress transgender fashion designer professional

Being a bit of a high fashionista herself she helped the men pull together outfits and accessories that suited them. A few years ago mom retired. Tyler not only remained in the business he has transformed it into a fashion house and rebranded it as enFemme. In the cross-dressing and trans community when one dresses as a female it is commonly called enFemme so the name is a strong connection with its customers. enFemme caters to the unique needs of the cross-dressing and male to female transgender community to be a leader in clothing designed to fit a biologically male body dimensions while feminizing in appearance. Further enFemme has designed the industry’s widest line of body-shaping undergarments that conceal the male private parts comfortably and provide breast augmentation.

Tyler relies heavily on customer feedback to develop and hone his product lineup. EnFemme’s customers are an integral part of the full process. Valuing the community, enFemme has an extensive online resource center where site visitors can read stories on inspiration and encouragement through learning from others who share their perspectives and experiences.

Tyler is very passionate about his business and his customers. He feels great satisfaction that he and his company has a role in helping people feel confident in being their authentic self. For many it is who they identify as while for others it is fulfilling a fantasy. All are welcomed and appreciated at enFemme.

We were wanting to provide images of the enFemme products within the video but experienced a video editing bug. So visit enFemme’s website to view their full range of offerings at https://enfemmestyle.com/

To connect with Tyler find him on OutBüro here. https://outburo.com/profile/tydesouza/

Join me and Tyler on OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, allies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com

Would you like to be featured like this? Contact the host Dennis Velco. https://outburo.com/profile/dennisvelco/

Wendy Weiss: The Queen of Cold Calling

December 21, 2020 (updated September 16, 2021) Published by Dennis Velco

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Wendy Weiss: The Queen of Cold Calling.

Wendy started her career as a ballerina dancer. She moved to New York City to pursue that dream. Like most, she had to work a day job to make ends meet. After getting tired of waiting tables she started a job with a telemarketing firm where she received training and mentoring. She found that she enjoyed the job and was quite good. After some time she ventured on her own founding her own direct telemarketing company. Working with many companies in diverse industries she and her team honed their approach and found commonalities that could be leveraged.

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This insight sparked the idea to take her company further launching a sales training division which is the bulk of her business today, Cold Calling Results, a sales training consultancy. In sales training, Wendy works predominantly with small and midsized companies to hone how they effectively communicate their value proposition to prospective clients typically over a 6-month in-depth hands-on approach. So often sales agents and business owners torpedo their own efforts unknowingly by not positioning their product or service effectively. Wendy provides several examples in our conversation.

Every entrepreneur has to have sales. It is the lifeblood of the company. No one is a born sales guru. Like everything, being great in sales is a skill you can learn. Wendy believes it is crucial to have a sales foundation before hiring a sales representative so that the basic expectations, tools, methods, and processes are present to get the most from every lead. All too often salespeople will blame other things for the reason they aren’t closing business when in fact the reason is a lack of clear effective communication from the sales rep to the prospect. Wendy’s training addresses this in a holistic manner. Get the most out of your sales team.

Not quite ready for one-on-one training? Wendy has written the following books:
The Business Owners Guide to Setting More Appointments When Your Prospects are Completly Freaking Out

The Sales Winner’s Handbook: Essential Scripts and Strategies to Skyrocket Sales Performance
Word-for-word scripts you need to reach highly-qualified prospects, book more appointments, follow-up, and close more sales with less stress.
Use this OutBüro link for your discount: https://wendyweiss.isrefer.com/go/SWHPDF/OutBuro/

Get your free copy of “The Cold Calling Survival Guide – Start Setting Appointments in the Next 24 Hours” by signing up to receive sales tips from Wendy at https://coldcallingresults.com/

12 Steps for Finding Sales Opportunities Today
Free download here: https://wendyweiss.isrefer.com/go/owners-guide/OutBuro/

Reading is great, but you may find that you will benefit from coaching. Wendy and her team can work with you and your unique business to perfect your sales skills. Check out her site to explore the options she provides for sales coaching and support. https://coldcallingresults.com/

Connect with Wendy on OutBüro here. https://outburo.com/profile/wendy/

Join me and Wendy on OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, allies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com

Would you like to be featured like this? Contact the host Dennis Velco. https://outburo.com/profile/dennisvelco/

Jeff Hammerberg: Locate an LGBTQ Realtor on GayRealEstate.com

November 28, 2020 (updated August 8, 2021) Published by Dennis Velco

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with entrepreneur Jeff Hammerberg. Jeff is the founder of www.GayRealEstate.com. https://www.gayrealestate.com/

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GayRealEstate lgbt realtors gay realtors selling house home buying lgbtq online community OutBuro

To connect with Jeff find him on OutBüro here. https://outburo.com/profile/gayrealtor/

Jeff started out serving in the US Navy for 4 years in the San Diego, California area. After his military service, he relocated to Denver, Colorado to begin a career in commercial real estate. After several years in commercial real estate, Jeff made the jump to residential real estate starting off with ReMax.

In mid-1993 Jeff was struck how after a couple walked in seeking help in buying a new home was the but of homophobic jokes, after they left the office for being a gay male couple, Jeff felt there had to be a way to better serve the LGBTQ community with respect and trust. In the early day, pre-internet, Jeff work tirelessly to build a “Rolodex” of LGBTQ (and community allies) Real Estate agents. He placed ads in LGBTQ publications to attract both real estate agents and persons seeking to buy or sell their homes. Jeff would connect the sellers/buyers with realtors from his ever-growing list.

Once the internet came along Jeff immediately jumped on the opportunity and had a few versions along the way to build what is now GayRealEstate.com where LGBTQ realtors may register for free and home buyers/sellers may seek out those LGBTQ and friendly realtors 24/7 365 days a year. Due to many reasons, Jeff actually has around 200% more realtors in his database than are listed on the site as he explains in our conversation. So, if you don’t find an LGBTQ realtor on the site, please send a message via the site’s contact form. A super-duper feature is the realtor ratings. Customers are encouraged to leave ratings after their home sale or purchase which helps the realtor as well as you make an informed decision on who to contract with. Using GayRealEstate.com is completely free for home buyers and home sellers to use. GayRealEstate.com is the leading source of real estate and gayborhood information specific to the LGBTQ community.

dominating Edge the law of attraction Jeff Hammer

This is an essential service for the LGBTQ community. Jeff, via GayRealEstate.com, supports 21 US national LGBTQ non-profits on a monthly basis and additionally sponsors events by those organizations too. When you use GayRealEtate.com you are therefore also supporting those organizations. It is good to know that a portion of the commission money your home sale or home purchase provides goes to support excellent LGBTQ community non-profits.

Jeff also has a great podcast titled “The Dominating Edge: The Law of Attraction” Search for it on your favorite podcast app. It is on Spotify here. https://open.spotify.com/show/4DuuXfh3SDHctUMPfUeEYZJ

oin me and Jeff on OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, allies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com

Would you like to be featured like this? Contact the host Dennis Velco. https://outburo.com/profile/dennisvelco/

Stan Kimer: VP of Training for National Diversity Council & Consultant

November 19, 2020 (updated September 16, 2021) Published by Dennis Velco

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Out gay professional and entrepreneur Stan Kimer. Stan shares how he not only held several professional roles within IBM over his 31-year career there but how he moved between several departments such as operations, sales, product development, marketing, and Human Resources (Diversity & Inclusion).

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Stan Kimer Diversity and Inclusion Consultant VP of Traing National Diversity Council

He has always thrived while constantly learning and challenging himself. When assigned to a cross-departmental project he would take it upon himself to learn as much as possible about the functions and strategies of the other departments in a truly collaborative manner. He not only learned by doing this he also built great relationships which often lead those other departments offering him an opportunity to join their department. What a great way to learn new skills create a new career path all while remaining in the same company. This approach could be used in large organizations to keep your career fresh and do what you enjoy.

Stan came out as a gay man at work in 1991 when IBM began to offer domestic partner benefits. At that time Stan was the most senior IBM employee to be openly out as a gay person at IBM. Due to that, he was invited to participate in executive-level meetings regarding diversity and inclusion. In the Stan-way, this involvement led him to join the IBM global Diversity and Inclusion department. IBM was also an early adopter of providing employees who identify as transgender health coverage to meet their unique health needs which started in 2002. The IBM D&I role ignited Stans’s passion. Ever since it has been his focus. After retiring from IBM, Stan was far from sitting back sipping margaritas. He took a year of reflection and planning then launched his own diversity and inclusion consulting business to help other companies and organizations be their best. Additionally, Stan is the VP of Training for the US National Diversity Council. In that role, he is responsible for training delivery as well as training material development.

Stan Kimmer - retired yet out gay entrepreneur and adult figure skater

As if all that post “retired” work was enough at age 59 Stan started to learn to figure skate. In Stan-style he competes in the adult figure skating competition circuit and knows many Olympic figure skaters. Stan believes life just keeps getting better.

To connect with Stan find him on OutBüro here. https://outburo.com/profile/stankimer/

Check Stan’s figure asking video out here. https://www.youtube.com/channel/UCUDxiFUWhZl9G2Vr-vvoF_Q

Join me and Stan on OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, allies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com

Would you like to be featured like this? Contact the host Dennis Velco. https://outburo.com/profile/dennisvelco/

OutBuro Voices 1-30 Tom Christ ADT Provider LGBTQ entrepreneurs business owners gay lesbian queer online professional community

Tom Christ: Helping the LGBTQ Community be Secure and Safe

October 7, 2020 (updated August 8, 2021) Published by Dennis Velco

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Tom Christ, an out gay entrepreneur in the home, business, and personal security space.

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He has represented ADT as an Authorized Provider for many years. He and his life/business partner have also been active large event marketers and leverage lessons learned there to bring innovative marketing to the home security industry. He is a leader in the space for the LGBTQ community. In our conversation, we discussed how many current features of ADT service can benefit LGBTQ community members. We also chatted about a side hustle opportunity (US only, US-wide) where you can register as a referral partner and earn money for yourself or an organization like a community non-profit.

Connect with Tom on OutBüro. https://www.outburo.com/profile/tomchrist/

Join Tom on OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, allies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com

Would you like to be featured like this? Contact the host Dennis Velco. https://www.outburo.com/profile/dennisvelco/

OutBuro Voices 1-29 Franchise Connect Pro Craige Sue Derene LGBTQ entrepreneurs business owners gay lesbian queer online community

Franchise Connect Pro: Helping LGBTQ Entrepreneurs Start a Business

October 5, 2020 (updated September 16, 2021) Published by Dennis Velco

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Franchise Connect Pro owners Craig and Sue Derene are LGBTQ community allies helping LGBTQ entrepreneurs considering franchises as a business opportunity.

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Franchises are gay, lesbian, bisexual, transgender, and queer community welcoming. They want diversity in the owners. Craig and Sue explained that as franchise consultants, they are very much like a home real estate agent. There are over 4000 franchise companies to choose from. To consider all as an individual would be near impossible. They work through a proven model of getting to know about your desire, likes, goals, and funding. In addition, there are many other things to consider. Franchise Connect Pro and the network they are affiliated with have taken over 4000 down to around 500 fully vetted they are confident in representing.

Franchise Connect Pro Craig Sue Derene lgbtq entrepreneurs gay business owners lesbian startup professionals online community OutBuro

That is still a large number and has great options in all industries. An interesting fact is that on average 70% of business owners end up finalizing in a different industry then what they started out thinking they were interested through the guidance of Franchise Connect Pro.

A Franchise is an award process meaning the franchise must agree too. They must see the applicant as a good fit for their business. Both parties must want to move forward. Similar to the realtor, the cost of working with Franchise Connect Pro is paid by the franchising company. For you the business owner, it is free. However, just like a good realtor Craig and Sue know the qualifying questions to ask early on to know their time and expertise is being spent wisely. Just like a realtor isn’t going to waste their time or yours showing $3,000,000 homes when you are financially approved for $300,000.

Working with a franchise consultant like Franchise Connect Pro helps everyone. As the prospective business owner, you are well prepared, have had more options than you could have sorted through on your own, and is packaged for the right franchise option to enhance your chance of getting it awarded to you. For the Franchise company, they know you have been vetted and likely going to be a good match. It saves them time and effort.

Craig a very active member of OutBüro contributing often. Connect with Craig here https://www.outburo.com/profile/craig_derene/

Join Craig, Sue, and Dennison OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, allies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com

Would you like to be featured like this? Contact the host Dennis Velco. https://www.outburo.com/profile/dennisvelco/

OutBuro Voices 1-26 Victoria Villasenor lesbian entrepreneur Global Wordsmiths author writer editor

Victoria Villasenor: Lesbian Entrepreneur, Author, and Editor

September 16, 2020 (updated August 8, 2021) Published by Dennis Velco

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Victoria Villasenor.

Be prepared to laugh and perhaps tear up a little too. Victoria Villasenor is an out lesbian entrepreneur, award-winning author, editor, author’s coach, community service leader, and simply a wonderful soul. We had such a great conversation.

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As she states, “Do well, to do good. I love words. I love molding them, playing with them, learning about them. I love helping other people use them. I love to read and I’m a fan of pretty much every genre out there. Through my work with Global Wordsmiths and Global Words Press, I get to spend all my time doing things with words, which makes me a very happy editor.”

Global Wordsmiths is a community interest company, meaning a big part of what they do is community-based. This is important to Victoria and evident in our chat. There are so many people who feel unheard and unseen, and finding ways to give them a platform to be heard is seen is vital. To date, they have done fourteen books with organizations like Nottingham Hospice, AGE UK, Trans4me, and the Southwell Workhouse all in where the youth or elderly re dived validation, guidance, and support in sharing their stories. Victoria has an MA in English composition and literature. She has written and published six novels under a pen name, as well as lots of short stories. She teaches workshops for various organizations and lead writing retreats in other countries.

01:15 Brief introduction and overview of Global Wordsmith’s a book editing and author advising company. They also run a community non-profit side that works with community organizations.
05:00 Victoria discusses why authors seek their help and their process 06:00 Victoria is also an award-winning author herself
07:00 We chat about, talkers, ideas, and dreamers versus action and doing.
09:20 Part of taking action is surrounding yourself with others who have common interests, goals, who you can learn from, with and support one another
9:50 Some think, “I can read, so I can write”, but that’s not true. It is a craft and skill that must be developed and honed.
12:00 Working with a professional editor helps hone your product to be the best it can be when released into the world
13:00 Know your audience
20:00 The process Victoria discusses the process of working with authors and the depth of services they seek
25:00 Victoria’s community side works with kids working storytelling to help them connect with their school curriculum
29:00 One community project was working with transgender youth helping them share their story, connect and communicate
31:00 Other community projects have been working with the elderly in group homes to help them connect, share and come together to bond and diminish the feeling of isolation
35:30 Victoria met her wife through the community work. Their shared passion turned into relationship passion.
36:00 Their work touch and changes lives
38:00 Your story matters, you matter, and you are not alone

Connect with Victoria on OutBüro at: https://www.outburo.com/profile/victoriavillasenor/

Join Victoria on OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, a.lies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com

Would you like to be featured like this? Contact the host Dennis Velco. https://www.outburo.com/profile/dennisvelco/

Louis Waters Digital Marketing South Africa Pay for Performance ROI Lgbt entrepreneur gay professional business owner Video Interview Podcast (1)

Pay for Performance Digital Marketing Business Innovation – Louis Walters

July 6, 2020 (updated September 16, 2021) Published by Dennis Velco

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with Louis Waters is an LGBT entrepreneur.

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His innovative approach is very different than most in that the bulk of his professional service fees are not the typical hourly or project-based. Rather he partners with his clients to share the risk and reward. On a client, by client basis, he structures a relationship where he earns a percentage of his client’s new growth. In this way, if his marketing is not successful his client owes nothing. If it is successful, he earns a percent of the new revenue. It is an innovative approach. Most marketing agencies pitch ideas and the client then pays for the implementation of those and hope it works. In this model, Louis’s firm is highly engaged and equally sharing the fisk and reward. His approach is not for all clients. He likes to have clients with little or very underperforming marketing and a fairly straight forward business model. He also keeps an eye on trends for emerging fields to work with businesses who are early adopters to ride a wave together. He has had to turn away prospective customers who were not a good fit. In some cases, he has offered business advice on how those prospects might adapt their business to be a better fit. Some direct cost fees get invoiced so that Louis is not financially losing any money.

Louis Walters’ profile on OutBüro > https://www.outburo.com/profile/louiswalters/

Conversation Time stamps

1:00 Louis Walters’ brief Introduction
2:00 Target Client Small to Medium Businesses
3:00 Partnering with Clients pay for success in a shared return on investment (ROI) manner – Skin in the game, share in the potential up-side, putting money where their mouth is – earn a percentage based on the success of marketing campaign, cut of increase in profit margin
7:30 Legal client example
8:00 Does not bill/charge client if traction/results are not realized, they revisit, improve and retool
8:30 Builds trust and mutual learning teamwork. Clients then still engage for work that is paid such as brochures.
9:30 Unique agreements per client with the ability to earn more with fewer clients.
11:00 Choosing clients wisely with the potential to grow and room for improvement
12:00 For prospective clients that aren’t a good fit Loius provides advice to improve to be a future fit
12:30 Louis seeks a business that has a market potential to take-off based on many factors
20:00 This could be a business game-changer if you have financial difficulty right now, this may not be the best model unless you cover your bare base and do a blended approach of partial billing and partial upturn profit-sharing
23:00 Small clients are ideal sue to dealing with the owner. Keep things simple, straight forward, and measurable with short spurts of 2-4 weeks to assess, measure, improve, repeat.
28:00 Not click tracking. Revenue tracking.
29:00 Train client staff – partner, educate, empower, and all thrive while building trust.
36:20 Don’t allow a client to abuse your time. Ensure the client understands your time has value and has a billing rate. Don’t waste it or bill.

Could Your Business Try Pay for Performance?

In today’s world crisis how you adapt can define new opportunities or potentially going out of business. If you offer professional services, would you consider a pay for performance? FOR Louis this approach has meant he has been able to cherry-pick clients to work with, have fewer clients while earning above average for his work. He is focused on quality that drives results.

To connect with Louis find him on OutBüro here. https://www.outburo.com/profile/louiswalters/

Join me and Louis on OutBüro, the LGBTQ professional and entrepreneur online community network for gay, lesbian, bisexual, transgender, queer, allies and our employers who support LGBTQ welcoming workplace equality focused benefits, policies, and business practices. https://www.OutBuro.com

Would you like to be featured like this? Contact the host Dennis Velco. https://outburo.com/profile/dennisvelco/

Tag: LGBT Business Owner

EverGlade Consulting Receives Certification as LGBT Business Enterprise

ENSPIRA Earns Certification as LGBT Business Enterprise® from National LGBT Chamber of Commerce

Tyler DeSouza: Fashion Pioneer for the Transgender and Cross-Dressing Community

Wendy Weiss: The Queen of Cold Calling

Jeff Hammerberg: Locate an LGBTQ Realtor on GayRealEstate.com

Stan Kimer: VP of Training for National Diversity Council & Consultant

Tom Christ: Helping the LGBTQ Community be Secure and Safe

Franchise Connect Pro: Helping LGBTQ Entrepreneurs Start a Business

Victoria Villasenor: Lesbian Entrepreneur, Author, and Editor

Pay for Performance Digital Marketing Business Innovation – Louis Walters

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Could Your Business Try Pay for Performance?

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